Category Archives: Press

Michelle Hummel, Founder of The Franchise Success Team, Named Alignable’s 2021 Local Business Person Of The Year

Web Strategy Plus is pleased to announce Michelle Hummel wins
Alignable’s 2021 Local Business Person of the Year Contest

The largest online referral network for small businesses, Alignable.com is announcing the results of its search for local business leaders who’ve gone above and beyond to help peers during the COVID crisis. Today, Alignable’s network is honoring Cincinnati’s Michelle Hummel, CEO of Web Strategy Plus, Franchise Success Team, SEND Social Media, Social Media Enthusiasts and Web Media University as Local Business Person of the year

Alignable amassed an incredible 86,000+ votes and recommendations about hometown business heroes. During a time where at least two-thirds of small businesses have regularly reported suffering negative effects from COVID issues, it’s clear with this outpouring of support just how much small business owners wanted to recognize the extraordinary efforts of their peers.

A Testament to the Bond Between SMBs 

“To see so many business owners celebrate their peers was awesome — 60 votes landed every minute at the height of the contest,” said Eric Groves, Alignable’s Co-Founder and CEO. “This frenetic level of participation is a testament to the strength of the business relationships forged and reinforced over the past year.”

Alignable’s 2021 Local Business Person Of The Year Contest took place from January 6 to February 5, 2021. Alignable invited its 6 million+ members to vote for their favorite peers.  In all, 2,962 local business people emerged victorious across North America, after 61,000+ votes were tallied and 25,000+ recommendations were reviewed. 

Hummel, who also won the honor in 2019, is passionate about helping fellow entrepreneurs with their online marketing strategies. She travels nationwide teaching social media training through Web Media University and with SCORE. Hummel has written three books in her series called, “The Social Media Magnet: Everything You Need to Know to Attract Customers with Social Media,” where she shares her best-kept secrets to success. A current contributing content writer for The Social Media Monthly, Franchise Dictionary Magazine and The Franchise Woman. Hummel has also established 22 chapters nationwide for the Social Media Enthusiasts. She specializes in helping franchisors and franchisees develop an integrated web marketing program to drive leads. Contact Michelle Hummel at michelle@webstrategyplus.com or 513-399-6025.

About Alignable

Alignable.com is the largest online referral network for small businesses in the U.S. and Canada. With 6 million+ members across 35,000+ local communities, Alignable is the network where small business owners drive leads and prospects, generate referrals, land new business, build trusted relationships, and share great advice. 

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Nationwide 2020 Social Media Management Certification Boot Camp Schedule Announced by CEO, Michelle Hummel, from Web Strategy Plus

Get hands-on training with Michelle Hummel, CEO of Web Strategy Plus, a full-service Social Media Marketing Agency recently nominated for the Woman-Owned Business of the year! She is the Founder of Web Media University, a platform teaching social media training virtually worldwide. Michelle is a passionate Internet Marketer with 15+ years of successful online marketing experience. She holds a valuable Internet Marketing Degree and travels nationwide to her 25 Social Media Enthusiast chapters providing in-person social media certification boot camps, keynotes, and in-depth training. She’s a current contributing editor to The Franchise Woman and The Franchise Dictionary magazines. Founder of the Franchise Success Team an alliance of leaders in the franchise space to offer an all-in-one solution to the franchise industry. Published author of three books in her series, “The Social Media Magnet: Everything You Need to Know to Attract Customers Through Social Media.”

Social Media Certification Training Agenda

Session #1 – Targeted Marketing Strategies
Learn how to find and engage with your target audience on the right Social Media networks for your business
Intro to the Social Media Management role and best practices
Review of your top Competitors and a plan on how you can win in your industry
In-Class Work: Create Your Social Media Content Marketing Strategy

Session #2 – Developing Your Content Marketing Strategy
Learn how to build social media followers with an engaging content strategy that inspires Brand Advocates
Review best practices for developing an engaging content marketing strategy
Review tools & resources to help build your content and marketing campaigns
In-Class Work: Create Your Editorial Content Marketing Calendar

Session #3 – Executing Your Marketing Strategy
Review best practices for social media marketing
Implement your marketing strategy
Review the most popular social media marketing strategies
Demonstrate what a Social Media Management Dashboard can do for your business
In-Class Work: Setup your Social Media Management Dashboard

Michelle will be available to schedule a 30-minute follow-up phone call session after your training to review any additional questions you have before taking the final exam. Pass the Final Exam to get your Social Media Management Certification. Receive a beautiful framed certificate you can hang proudly on your wall. For further credibility online you will also get a certification image badge for your LinkedIn profile.

2020 Social Media Management Boot Camp Schedule Announced:

COLUMBUS, OHIO MARCH 6TH

Social Media Marketing & Management Boot Camp at Indiana Wesleyan University

KANSAS CITY, MO MARCH 14TH

Social Media Marketing & Management Boot Camp at the Kaufman Foundation Conference Center

MIAMI, FL MARCH 19TH

Social Media Marketing & Management Boot Camp at StartHub Miami

WEST CHESTER, OHIO APRIL 2ND

Social Media Marketing & Management Boot Camp at Indiana Wesleyan University
DOBBS FERRY, NY APRIL 24TH

Social Media Marketing & Management Boot Camat HudCo

LAS VEGAS, NV MAY 14TH

Social Media Marketing & Management Boot Camp at InIntelligent Office

NASHVILLE, TN JUNE 11TH

Social Media Marketing & Management Bootcamp at 3LS Workspaces

GRAND RAPIDS, MI JUNE 24TH

Social Media Marketing & Management Bootcamp at the Treehuis

CHICAGO, IL JULY 29TH

Social Media Marketing & Management Bootcamp at BeOffice Urban Workspaces

ATLANTA, GA SEPT 16TH

Social Media Marketing & Management Boot Camp at Nexus 1201

ORLANDO, FL NOVEMBER 12TH

Social Media Marketing & Management Boot Camp at Novel Coworking

ANYWHERE, USA

Virtual Live Classroom Social Media Boot Camp, dates available through December 2020, classes taught on the first Monday of each month.

See what other attendees are saying:

“This class was well worth the investment and Michelle is an excellent trainer. We’ve already built our social media strategy for the entire season and finally, feel like we can manage it effectively.”
– Mark Bersani, Owner of Loveland Canoe

“The Social Media Boot Camp was fantastic. Anyone looking to maximize and streamline their social media effort strategy…this is a must.”
– Carrie Shoemaker, Marketing Director, St. Joseph Home Cincinnati

“Michelle did a great job of walking us through the various platforms. She was easy to understand and practical in her approach. I can honestly say that I am getting more clients than ever before by applying her social media strategies. I highly recommend this class for newbies as well as seasoned biz owners who want a good refresher. Thanks, Michelle.”
– Marla Cohen, Owner of Mantra Massage

“I took Michelle Hummel’s Social Media Boot Camp course and she was EXTREMELY informative and helpful. She was easy to listen to, the course was interactive, and I learned SO much. I will be recommending this to the rest of my marketing coworkers. Thank you, Michelle.”
– Schuyler Esen, Social Media Marketing Specialist, Hills Properties

“Left the class with a new understanding of social media marketing and a handful of tools that I can apply to my business’s social media management. I highly recommend a boot camp with Michelle.”
– Hannah Richards, Marketing Manager, Design Decor Art Group

“Michelle shared her expertise on how to successfully manage a social media strategy for a business. She started the class with an introduction to various media platforms. Then she provided me with tools and tips to create posts, grow our audience and manage time. Great class.”
– Molly Weaver, Capacity Coordinator, Covington Business Council

“Michelle did a great job of explaining the various applications to help identify the best platforms for my business. I felt much more confident about using social media after attending her class.”
– Bonnie Arend, Owner of Home Styles by Design

 

 

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Web Strategy Plus Reviews and Testimonials

Web Strategy Plus Reviews

My business increased dramatically since using Web Strategy Plus. I would recommend them to all my clients in the future. The team have been wonderful in helping us with all of our online marketing needs. As an accounting firm our online presence has proven to be an invaluable resource and we wouldn’t be able to manage it without Web Strategy Plus. Our website looks extremely professional and our social media is continually updated. I highly recommend their services!

Web Strategy Plus Reviews

Duane Donohoo, Donohoo Accounting Services

Web Strategy Plus does a great job of handling all of our social media pages for both businesses, Pet Wants and USA Collision Centers.  They provide great content and interesting articles. The team is always extremely helpful and goes out of their way to help anytime we have had any questions or need help. We love the Web Strategy Plus team!!

Web Strategy Plus Reviews

Laurie Sanfillipo, Owner of Pet Wants Cincy West and USA Collision Centers

The Web Strategy Plus team has been a dream to work with as our Social Media Management Company! They are very quick to respond, reliable and they always have great ideas. I wish all my points of contact for our business accounts were as easy to work with. Two thumbs up to the Web Strategy Plus!

Web Strategy Plus Reviews

Dawn Donaldson, Manager of Dog Day Every Day

Franchise Marketing is being offered by Web Strategy Plus for the Franchise Success Team! Michelle Hummel, the CEO has been recently nominated as the Woman Owned Business of the Year! Her team can help you develop Marketing, Sales and Lead generation strategies that produce real results. She has been a franchise adviser for over 15+ years.

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