Founder and CEO

Michelle Hummel

Recently nominated for the Woman-Owned Business of the Year! 2X Winner of the Cincinnati Businessperson of the Year by Alignable. She’s passionate about online marketing strategies with 20+ years of experience developing successful businesses. She also holds a valuable Internet Marketing Degree however in the ever-changing world of Web marketing she strives to learn something new every day.

She owns a full-service digital marketing agency, Web Strategy Plus, and travels nationwide teaching Social Media Marketing Certification Boot Camp classes through Web Media University. A top-requested keynote speaker and corporate trainer providing in-depth social media training worldwide, Michelle is a current contributing content writer for the Franchise Wire, Franchise Dictionary, and The Franchise Woman Magazines. She has written 3 books in her series called, “The Social Media Magnet: Everything You Need to Know to Attract Customers with Social Media”, where she shares her best-kept secrets to success. She has also established 30 chapters nationwide for Social Media Enthusiasts. She also specializes in helping franchisors and franchisees develop an integrated web marketing program to drive leads. She is also the founder of the Franchise Success Team where she has helped thousands of individuals in the franchise industry find the services they need to succeed. Michelle is available for interviews via email, telephone, podcast, news segments on location, and more. Learn more about Michelle on her website.

About The Franchise Success Team

We are a unique, collaborative approach to serving the franchise industry. We provide numerous services, acting individually or as a team, for prospective franchisees, owner-operator franchisees, and franchisors. Our partners are highly experienced professionals in accounting, legal, marketing, web/graphic design, human resources, benefits, social media, strategic coaching/training, and more. Our goal is to help surround you with the very best resource or team to help you meet or exceed your goals.